Real estate agents and brokerages are always on the lookout for new tools to advertise their properties. Right now, it’s Real Estate Photography using Drones that is showing some exciting potential. Being able to hoist a camera up on a drone, or unmanned aerial vehicle, has the ability to be a cost-effective way to get dramatic shots of listed property.
VHT Studios, as the nation’s leading provider of Real Estate Photography services, is keeping a close eye on developments in the drone photography area. As noted in many recent articles, the Federal Aviation Administration (FAA) currently considers it illegal to fly drones for commercial purposes, including real estate photography. The FAA and has even taken action to enforce those restrictions by issuing subpoenas to real estate agents who fly their own drones to take pictures or videos of listings.
The bottom line is, the regulatory environment hasn’t yet caught up with advances in drone technology. That means as of right now, drone use outside of hobbyist use is limited.
At VHT Studios, we are constantly testing and evaluating new technologies, techniques and systems to provide real estate professionals with the latest and greatest visual marketing tools. Everything from 3D modeling to geo-location services are under consideration for helping to support our clients. As with any new service we introduce, we always make sure that before it’s ever used with a client it has undergone rigorous trials, is completely supported, simple to use and most importantly safe and secure.
As we progress with our investigations and tests of drone photography and as the FAA finalizes its decisions, be assured that if it will help real estate professionals market their listings and themselves, VHT will take the lead.
VHT Studios will be taking deeper dives into the pros and cons and safety issues of drone photography in the upcoming weeks. And if you have thoughts on drone photography, we’d love to hear them. Do you feel as if you are being held back while the FAA sorts out rules and regulations?