Recently, I had the pleasure of interviewing my long-time colleague, Marie Gomer. In this blog, I’m going to share the highlights of that conversation, specifically the parts that are most beneficial to agents who are curious about how their brand image affects their business. Marie’s career story is a great
Buckle up! I’ve got some coniferous content coming your way! With Christmas days away and other great holidays underway or approaching, I decided to dig through this season’s archives to see how Xmas trees are making an appearance. Join me in this socially-distant, cross-country adventure – no masks required!
Being an exceptional agent isn’t easy. A lot of hard work and education goes into being successful. And though you always hear the saying “work smarter, not harder,” it isn’t totally true. In my 25 years of experience in real estate, I’ve learned you need to work smarter and harder.
It’s a strange, new time for all of us. Before this health crisis we would spend most of our time thinking about new and creative ways to get as much foot traffic into a listing as possible. Now, it’s the complete opposite. A global pandemic has forced agents to innovate
You know the moment. You look at a listing and think, “wow – now that’s a property.” But how do I get the same level of expertise for my next photoshoot? The answer is pretty simple. Here are 7 things you need to know when photographing your next listing. Collaboration,
I was working in the lab, late one nightWhen my eyes beheld an eerie sightBobby Picket A newbie property photographer’s naivete: What if one day I show up to an unprepared home and have to cancel the photoshoot? SUVs sitting in the driveway, piled clothes in the bedroom, last week’s
COVID-19 has really shaken up things around the world, especially in real estate. How are you supposed to do your job successfully when its main functions are rooted in human interaction? Thankfully, we have five tips to share on how to kick your virtual listings up a notch! Invest in
Time to sell that listing! You’ve charmed the homeowners, you have a signed listing agreement in-hand, and you’re ready for photographs. This ain’t your first rodeo: you know that quality imagery is the foundation of a solid marketing strategy, the essential component to selling your listing fast and always above asking 😉. But did you know quality photographs do even more heavy lifting? We like to
About Karen Karen grew up in Millburn and works just one mile from where she graduated from high school 40 years ago. She got her start in real estate at an early age. Her mother, a top producer in the Millburn/Short Hills area of New Jersey, became a Realtor when
Reporting live from my Chicago apartment, Happy Monday! I’m here in my living room, which is also my kitchen… and guest bedroom (complete with futon). *Sigh* Okay, so a home office has never been a necessity quite like it is now. If you have one, you’re golden. If you don’t,